I’ve been a copywriter and marketer for over 5 years and a word-lover all my life.

I've also been on the Internet since the One Direction days where I ran a stan account like the Navy.

I studied Creative Writing and Multimedia Design at Pepperdine University. There, I authored the poetry collection None Of It Is Ours. In a poem, every single word has to earn its place — I would later find this to be true of good copywriting.

Before I even knew what a copywriter was, I worked in sales. I sold special occasion dresses at a fancy boutique in Colorado. Little did I know, I was training there, too.

I targeted specific desires (I found a gown with the exact color and neckline you pinned on your moodboard)…

I wove in storytelling (imagine how cute and confident you’ll feel walking into Prom)…

And I overcame objections (I know this one is a little pricey… but you only get to be a debutante once!)

Hundreds of girlies went home with gorgeous gowns as I tactfully funneled them through the sales process.

Copywriting is fundamentally more salesmanship than it is art, but why can’t it be both?

I bring a unique blend of marketing prowess, witty writing, a genuine love of the game (words & line breaks, baby!), and empathy for the end user.

I live in LA now with Frog and Toad (cats, not frogs or toads).

Currently the Copywriting Manager at an agency called Baam.